Shows a list of links
People compare a few results and click one. You win by ranking near the top.
- Relevant, well-structured pages
- A fast, mobile-friendly website
- Links and mentions from other sites
- Google Business Profile and reviews
- Home
- SEO and AEO
SEO and AEO: found on Google, recommended by AI
Get in touch
Wolverhampton based, working across the UK.
What are SEO and AEO?
SEO (search engine optimisation) helps your website rank on Google. AEO (answer engine optimisation) helps AI tools like ChatGPT, Gemini and Google's AI Overviews understand, trust and recommend your business. Your customers now search in both places, so we optimise for both.
Two kinds of search
How is AI search different from Google?
Writes one answer
ChatGPT, Gemini and Google's AI Overviews recommend a handful of businesses. You win by being one they trust.
- Clear facts about what you do and where
- Answers to the exact questions people ask
- Consistent details across the web
- Structured data and reviews
We optimise for both, so you show up wherever your customers search.
What you get
What does SEO and AEO include?
Keyword and competitor research
What your customers actually search for, and who is winning those searches now.
On-page SEO
Titles, headings, page structure and internal links that tell Google what each page is for.
Technical fixes
Speed, mobile, indexing and structured data, so search engines can read your site properly.
Answer-ready content
Service pages, FAQs and guides written to answer the exact questions people ask.
Local SEO
Google Business Profile and local signals so you show up in "near me" and Maps results.
AI visibility checks
We test what ChatGPT, Gemini and other AI tools say about your business, then improve it.
Who it's for
Businesses that want to be found when customers search
If your customers search on Google or ask AI tools for recommendations before they buy, SEO and AEO make sure your business is the answer.
How it works
How does it work?
Audit
Where you rank now, what is holding you back and the quickest wins.
Fix the foundations
Technical issues, page structure and Google Business Profile.
Create
Content that answers your customers' questions better than anyone else.
Track and improve
Rankings, traffic, AI mentions and enquiries, reviewed every month.
FAQs
SEO and AEO FAQs
What is AEO?
AEO stands for answer engine optimisation. It means structuring your website and content so AI tools like ChatGPT, Gemini and Google's AI Overviews can understand your business and recommend it when people ask questions.
How long does SEO take to work?
Local and long-tail searches can start improving within weeks. Competitive terms usually take six to twelve months of consistent work.
Do I need a new website for SEO?
Not usually. Most sites can be improved as they are. We will tell you honestly if your current site is holding you back.
Is local SEO worth it for a small business?
Yes. Showing up in Google Maps and "near me" searches is one of the fastest, cheapest ways for a local business to win new customers.
Who you'll work with
Real people who know your business.
Reece G, ACIMMarketing Strategy Specialist
Ethan GDigital Marketing Specialist
Works well with