Starter Guide
£0
- The full seven-chapter guide
- Real client examples
- Instant PDF download
Just your name and email address.
Free download
The digital marketing starter guide for small businesses
Everything you need to start marketing your business online, in plain English. Seven short chapters, written by the MR Agency team, with real client examples.
19 pages · PDF · Instant download
What is this guide?
A practical, jargon-free introduction to digital marketing for small business owners: how to find your customers, pick your channels, create content, get found on Google and AI search, and turn attention into enquiries.
What's inside
What does the guide cover?
Seven chapters you can read in an evening and act on the next morning. Each one ends with a simple task to do straight away.
- 01
Know your customer
Who buys from you, what they want and the words they use.
- 02
Pick the right channels
Where your customers actually spend time, and where to ignore.
- 03
Set up your foundations
Website, Google Business Profile and Instagram profile basics.
- 04
Create content people want
Simple post and Reel formats any business can make.
- 05
Get found on Google and AI search
The SEO and AEO basics that help customers find you.
- 06
Turn attention into enquiries
Calls to action, enquiry forms and following up.
- 07
Measure what matters
The handful of numbers worth checking each month.
Free download
Get your free copy
Tell us where to send it and the download opens straight away.
Want the templates too?
Free guide or Starter Kit?
Starter Kit
£19
- Everything in the free guide
- 90-day content calendar spreadsheet
- 30 Reel ideas with hooks
- Google Business Profile checklist
- Instagram bio worksheet and monthly scorecard
Launching soon. Get the free guide and tick the box to hear when it is out.
FAQs
Guide FAQs
How do I get the free guide?
Enter your name and email address in the form on this page and you will be taken straight to the download. There is nothing to pay.
What is in the Starter Kit that is not in the free guide?
The Starter Kit includes the full guide plus ready-to-use templates: a 90-day content calendar spreadsheet, 30 Reel ideas with hooks, a Google Business Profile checklist, an Instagram bio worksheet and a monthly scorecard.
What format is it in?
A PDF you can read on your phone, tablet or computer. The Starter Kit also includes a spreadsheet that opens in Excel, Google Sheets or Numbers.
Who is it for?
Small business owners and sole traders who want to understand digital marketing and start doing it themselves, without jargon.
Will you send me marketing emails?
Only if you tick the box to say yes. Otherwise we use your email address only to send you the guide.
Who you'll work with
Real people who know your business.
Reece G, ACIMMarketing Strategy Specialist
Ethan GDigital Marketing Specialist