/* Layout: brand bands alternate ink and paper; two scroll-pinned scenes (small vs big agency, views to bookings) carry the story, everything else is short. */
:root{
  --ink:#0D0B0B;
  --ink-2:#1A1616;
  --ink-line:#2E2828;
  --paper:#FAFAFA;
  --paper-2:#F1EEEE;
  --paper-line:#DEDADA;
  --red:#E31832;
  --red-text:#C8142C;
  --on-ink:#FAFAFA;
  --on-ink-mute:#B3ABAB;
  --on-paper:#0D0B0B;
  --on-paper-mute:#4F4848;
  --white:#FFFFFF;
  --display:"League Spartan", "Arial Narrow", "Helvetica Neue", Arial, sans-serif;
  --body:"League Spartan", "Helvetica Neue", Arial, sans-serif;
  --mono:"DM Mono", ui-monospace, "SFMono-Regular", Menlo, monospace;
  --head-h:72px;
  --gut-l:max(20px, env(safe-area-inset-left, 0px));
  --gut-r:max(20px, env(safe-area-inset-right, 0px));
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--ink);color:var(--on-ink);font-family:var(--body);font-size:18px;line-height:1.5;-webkit-font-smoothing:antialiased;overflow-x:hidden;overflow-x:clip}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top, 0px);z-index:60;background:var(--ink)}
h1,h2,h3{font-family:var(--display);text-wrap:balance;margin:0;letter-spacing:-0.02em}
p{margin:0}
a{color:inherit}
:focus-visible{outline:3px solid var(--red);outline-offset:3px;border-radius:4px}
.wrap{max-width:1180px;margin:0 auto;padding-left:var(--gut-l);padding-right:var(--gut-r)}
.band-paper{background:var(--paper);color:var(--on-paper)}
.band-ink{background:var(--ink);color:var(--on-ink)}
.eyebrow{font-family:var(--mono);font-size:13px;letter-spacing:0.12em;text-transform:uppercase}
.band-paper .eyebrow{color:var(--red-text)}
.band-ink .eyebrow{color:var(--on-ink-mute)}
.h2{font-size:clamp(34px,5vw,64px);line-height:0.98;font-weight:800}
.lede{font-size:clamp(18px,1.6vw,21px);line-height:1.45;max-width:58ch}
.band-paper .lede{color:var(--on-paper-mute)}
.band-ink .lede{color:var(--on-ink-mute)}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:10px;min-height:52px;padding:0 26px;border-radius:999px;font-weight:700;font-size:17px;text-decoration:none;border:0;cursor:pointer;font-family:var(--body);transition:transform .2s ease, background-color .2s ease}
.btn svg{transition:transform .2s ease}
.btn:hover svg{transform:translateX(4px)}
.btn:active{transform:scale(.97)}
.btn-red{background:var(--red);color:var(--white)}
.btn-red:hover{background:#C8142C}
.btn-ink{background:var(--ink);color:var(--on-ink)}
.btn-line{border:1.5px solid currentColor;background:transparent;color:inherit}

/* progress + header */
.progress{position:fixed;left:0;top:env(safe-area-inset-top, 0px);height:3px;width:100%;background:var(--red);transform-origin:0 50%;transform:scaleX(var(--sp,0));z-index:70}
.site-head{position:sticky;top:env(safe-area-inset-top, 0px);z-index:50;background:rgba(13,11,11,0.86);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);border-bottom:1px solid var(--ink-line)}
.site-head .wrap{height:var(--head-h);display:flex;align-items:center;justify-content:space-between;gap:16px}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;color:var(--on-ink)}
.brand-word{font-weight:700;font-size:14px;letter-spacing:0.34em}
.nav{display:flex;align-items:center;gap:28px;font-weight:500;font-size:16px}
.nav a.link{text-decoration:none;color:var(--on-ink);position:relative;padding:8px 0}
.nav a.link::after{content:"";position:absolute;left:0;right:0;bottom:2px;height:2px;background:var(--red);transform:scaleX(0);transform-origin:0 50%;transition:transform .25s ease}
.nav a.link:hover::after{transform:scaleX(1)}
@media (max-width:1060px){.nav a.link{display:none}.menu{display:block}}
@media (max-width:340px){.brand-word{display:none}}
@media (max-width:1060px){.site-head{backdrop-filter:none;-webkit-backdrop-filter:none;background:var(--ink)}}
.nav .btn{min-height:46px;padding:0 20px;font-size:16px}

/* launch screen */
.launch{position:fixed;inset:0;z-index:100;background:var(--ink);display:grid;place-items:center;cursor:pointer;transition:transform .7s cubic-bezier(.76,0,.24,1)}
.launch.out{transform:translateY(-100%)}
.launch-glow{position:absolute;width:70vmax;height:70vmax;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.55) 0%, rgba(227,24,50,0) 62%);transform:scale(.2);opacity:0;animation:glow 1.6s .2s ease-out forwards}
.launch-inner{position:relative;display:grid;justify-items:center;gap:22px;padding:24px}
.launch-mark path{fill:transparent;stroke:var(--on-ink);stroke-width:4;stroke-dasharray:1;stroke-dashoffset:1;animation:draw 1s .1s ease-in-out forwards, fillin .4s 1s ease forwards}
.launch-line{font-weight:700;font-size:clamp(20px,3vw,28px);letter-spacing:.02em;opacity:0;transform:translateY(10px);animation:up .5s 1.15s ease forwards}
.launch-line span{color:var(--red)}
.launch-skip{position:absolute;right:calc(20px + env(safe-area-inset-right, 0px));bottom:calc(20px + env(safe-area-inset-bottom, 0px));background:transparent;border:1px solid var(--ink-line);color:var(--on-ink-mute);font-family:var(--mono);font-size:13px;padding:12px 16px;border-radius:999px;cursor:pointer;min-height:44px}
@keyframes draw{to{stroke-dashoffset:0}}
@keyframes fillin{to{fill:var(--on-ink);stroke-width:0}}
@keyframes up{to{opacity:1;transform:none}}
@keyframes glow{60%{opacity:1}to{opacity:.8;transform:scale(1)}}

/* hero */
.hero{position:relative;overflow:hidden}
.hero .glow-a,.hero .glow-b{position:absolute;border-radius:50%;pointer-events:none}
.hero .glow-a{width:720px;height:720px;left:-320px;top:-320px;background:radial-gradient(circle, rgba(227,24,50,.62) 0%, rgba(227,24,50,0) 66%)}
.hero .glow-b{width:620px;height:620px;right:-280px;bottom:-320px;background:radial-gradient(circle, rgba(227,24,50,.48) 0%, rgba(227,24,50,0) 66%)}
.hero .wrap{position:relative;padding-block:72px 88px;display:flex;flex-wrap:wrap;align-items:center;gap:56px}
.hero-copy{flex:999 1 500px;min-width:0;display:grid;gap:26px}
.hero h1{font-size:clamp(44px,6.6vw,92px);line-height:.92;font-weight:800}
.hero h1 em{font-style:normal;color:var(--red)}
.hero .lede{font-size:clamp(19px,1.7vw,22px)}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px 18px;align-items:center}
.hero-note{font-family:var(--mono);font-size:13px;color:var(--on-ink-mute)}
.hero-visual{flex:1 1 320px;display:flex;justify-content:center;position:relative;min-height:520px}

.phone{position:relative;width:250px;max-width:100%;aspect-ratio:9/19;border-radius:40px;background:var(--ink-2);border:1px solid var(--ink-line);padding:10px;box-shadow:0 40px 90px rgba(0,0,0,.6);animation:float 6s ease-in-out infinite}
.screen{position:relative;width:100%;height:100%;border-radius:31px;overflow:hidden;background:#241E1E}
.frame{position:absolute;inset:0;opacity:0;animation:frames 9s infinite}
.frame:nth-child(1){background:linear-gradient(160deg,#3A2F2F,#141010);animation-delay:0s}
.frame:nth-child(2){background:linear-gradient(200deg,#E31832,#5A0C17);animation-delay:3s}
.frame:nth-child(3){background:linear-gradient(140deg,#2A2424,#E31832 140%);animation-delay:6s}
@keyframes frames{0%{opacity:0;transform:scale(1.08)}6%{opacity:1}33%{opacity:1;transform:scale(1)}39%{opacity:0}100%{opacity:0}}
.reel-ui{position:absolute;inset:0;display:flex;flex-direction:column;justify-content:space-between;padding:18px 14px}
.reel-top{display:flex;justify-content:space-between;font-family:var(--mono);font-size:11px;color:rgba(255,255,255,.8)}
.caption{align-self:center;text-align:center;font-weight:800;font-size:21px;line-height:1.05;color:var(--white);text-shadow:0 2px 12px rgba(0,0,0,.45);max-width:190px}
.caption span{display:inline-block;opacity:0;transform:translateY(8px) scale(.9);animation:word 9s infinite}
.caption span:nth-child(1){animation-delay:.3s}
.caption span:nth-child(2){animation-delay:.5s}
.caption span:nth-child(3){animation-delay:.7s}
.caption span:nth-child(4){animation-delay:.9s}
.caption span:nth-child(5){animation-delay:1.1s;color:#FFD9DE}
@keyframes word{0%{opacity:0;transform:translateY(8px) scale(.9)}3%{opacity:1;transform:none}90%{opacity:1;transform:none}96%,100%{opacity:0}}
.reel-bottom{display:grid;gap:8px}
.reel-handle{display:flex;align-items:center;gap:8px;font-size:13px;font-weight:600;color:var(--white)}
.reel-handle i{width:24px;height:24px;border-radius:50%;background:var(--red);display:block}
.reel-bar{height:3px;border-radius:2px;background:rgba(255,255,255,.25);overflow:hidden}
.reel-bar b{display:block;height:100%;background:var(--white);transform-origin:0 50%;animation:bar 3s linear infinite}
@keyframes bar{from{transform:scaleX(0)}to{transform:scaleX(1)}}
@keyframes float{50%{transform:translateY(-10px)}}

.notes{position:absolute;right:-6px;top:58px;display:grid;gap:12px;width:250px;max-width:70%}
.note{display:flex;align-items:center;gap:12px;background:rgba(250,250,250,.97);color:var(--on-paper);border-radius:18px;padding:12px 14px;box-shadow:0 14px 34px rgba(0,0,0,.4);font-size:14px;line-height:1.25;opacity:0;transform:translateX(30px) scale(.95);animation:note 9s infinite}
.note:nth-child(2){animation-delay:2.2s;margin-left:-40px}
.note:nth-child(3){animation-delay:4.4s;margin-left:-16px}
.note b{display:block;font-weight:700}
.note small{display:block;font-family:var(--mono);font-size:11px;color:var(--on-paper-mute)}
.note .ico{flex:0 0 34px;height:34px;border-radius:10px;background:var(--ink);display:grid;place-items:center}
.note .ico.r{background:var(--red)}
@keyframes note{0%{opacity:0;transform:translateX(30px) scale(.95)}5%{opacity:1;transform:none}80%{opacity:1;transform:none}88%,100%{opacity:0;transform:translateY(-8px)}}
@media (max-width:560px){.notes{right:0;left:auto;top:auto;bottom:-10px;width:230px}.hero-visual{min-height:480px}}

/* marquee */
.marquee{background:var(--red);color:var(--white);overflow:hidden;padding-block:18px;font-weight:800;font-size:clamp(22px,3vw,34px);letter-spacing:-.01em}
.marquee-track{will-change:transform;display:flex;width:max-content;animation:marq 26s linear infinite}
.marquee-track span{display:flex;align-items:center;gap:32px;padding-right:32px;white-space:nowrap}
.marquee-track i{width:10px;height:10px;background:var(--white);border-radius:50%;display:inline-block}
@keyframes marq{to{transform:translateX(-50%)}}

/* scroll scenes */
.scene{position:relative;height:280vh;height:280svh}
@media (max-width:760px){.scene{height:200vh;height:200svh}}
.scene-pin{position:sticky;top:calc(var(--head-h) + env(safe-area-inset-top, 0px));min-height:calc(100vh - var(--head-h));min-height:calc(100svh - var(--head-h));display:flex;align-items:center;padding-block:40px}
.scene.static{height:auto}
.scene.static .scene-pin{position:relative;top:auto;min-height:0;padding-block:88px}

/* compare */
.compare-head{display:grid;gap:16px;margin-bottom:36px}
.compare{display:grid;gap:10px}
.c-row{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:10px}
.c-cols{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:10px;font-family:var(--mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--on-paper-mute);padding-inline:4px}
.c-cols span:last-child{color:var(--red-text)}
.c-them,.c-us{border-radius:18px;padding:20px 22px;font-size:clamp(16px,1.6vw,20px);line-height:1.3;font-weight:600;display:flex;align-items:center;gap:14px;transition:all .45s cubic-bezier(.2,.7,.2,1)}
.c-them{background:var(--paper-2);color:var(--on-paper);position:relative}
.c-them s{text-decoration:none;position:relative}
.c-them s::after{content:"";position:absolute;left:-2px;right:-2px;top:52%;height:2.5px;background:var(--red);transform:scaleX(0);transform-origin:0 50%;transition:transform .45s ease}
.c-us{will-change:transform,opacity;background:var(--ink);color:var(--on-ink);opacity:.18;transform:translateX(18px)}
.c-us svg{flex:0 0 26px}
.c-row.on .c-them{color:var(--on-paper-mute)}
.c-row.on .c-them s::after{transform:scaleX(1)}
.c-row.on .c-us{opacity:1;transform:none}

/* journey */
.journey{display:flex;flex-wrap:wrap;gap:40px 56px;align-items:center;width:100%}
.journey-copy{flex:1 1 360px;min-width:0;display:grid;gap:22px}
.journey-art{flex:1.3 1 420px;min-width:0}
.journey-art svg{width:100%;height:auto;display:block;overflow:visible}
.stages{list-style:none;margin:8px 0 0;padding:0;display:grid;gap:4px}
.stage{display:grid;grid-template-columns:28px 1fr;gap:4px 14px;align-items:baseline;padding:10px 0;opacity:.35;transition:opacity .35s ease}
.stage.on{opacity:1}
.stage b{font-size:clamp(22px,2.4vw,30px);font-weight:800;line-height:1}
.stage.on b{color:var(--white)}
.stage .dot{width:12px;height:12px;border-radius:50%;border:2px solid var(--on-ink-mute);align-self:center;transition:all .35s ease}
.stage.on .dot{background:var(--red);border-color:var(--red);box-shadow:0 0 0 6px rgba(227,24,50,.22)}
.stage p{grid-column:2;color:var(--on-ink-mute);font-size:17px}
.j-axis{stroke:var(--ink-line);stroke-width:1}
.j-base{fill:none;stroke:var(--ink-line);stroke-width:3;stroke-linecap:round}
.j-prog{fill:none;stroke:var(--red);stroke-width:5;stroke-linecap:round;stroke-dasharray:1;stroke-dashoffset:calc(1 - var(--p,1))}
.j-area{fill:url(#jgrad);opacity:calc(var(--p,1) * .9)}
.j-node{fill:var(--ink);stroke:var(--on-ink-mute);stroke-width:2;transition:all .3s ease}
.j-node.on{fill:var(--red);stroke:var(--red)}
.j-label{fill:var(--on-ink-mute);font-family:var(--mono);font-size:13px;letter-spacing:.08em;text-transform:uppercase}
.j-label.on{fill:var(--on-ink)}
.j-dot{fill:var(--white)}
.j-halo{fill:var(--red);opacity:.35;animation:halo 1.6s ease-out infinite;transform-box:fill-box;transform-origin:center}
@keyframes halo{from{transform:scale(.6);opacity:.5}to{transform:scale(2.2);opacity:0}}

/* services */
.sect{padding-block:104px}
.sect-head{display:grid;gap:16px;margin-bottom:44px}
.services{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,420px),1fr));gap:20px}
.svc{border-radius:28px;padding:32px;display:grid;gap:18px;align-content:start;text-decoration:none;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.svc:hover{transform:translateY(-6px)}
.svc-light{background:var(--white);border:1px solid var(--paper-line);color:var(--on-paper)}
.svc-dark{background:var(--ink);color:var(--on-ink)}
.svc h3{font-size:clamp(28px,3vw,38px);font-weight:800}
.svc p{font-size:18px}
.svc-light p{color:var(--on-paper-mute)}
.svc-dark p{color:var(--on-ink-mute)}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chip{font-family:var(--mono);font-size:12px;padding:8px 12px;border-radius:999px;letter-spacing:.04em}
.svc-light .chip{background:var(--paper-2);color:var(--on-paper)}
.svc-dark .chip{background:var(--ink-2);color:var(--on-ink);border:1px solid var(--ink-line)}
.svc-go{display:inline-flex;align-items:center;gap:8px;font-weight:700;font-size:18px}
.svc-light .svc-go{color:var(--red-text)}
.svc:hover .svc-go svg{transform:translateX(4px)}
.svc-go svg{transition:transform .2s ease}

.grid9{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:6px;max-width:300px}
.grid9 i{aspect-ratio:4/5;border-radius:8px;background:var(--paper-2);display:block}
.grid9 i:nth-child(3n+1){background:var(--ink)}
.grid9 i:nth-child(4),.grid9 i:nth-child(8){background:var(--red)}
.grid9 i:nth-child(9){background:var(--paper-2);outline:2px dashed var(--red);outline-offset:-2px}

.edit{background:var(--ink-2);border:1px solid var(--ink-line);border-radius:16px;padding:16px;display:grid;gap:10px;font-family:var(--mono);font-size:11px;color:var(--on-ink-mute);position:relative;overflow:hidden}
.edit-top{display:flex;justify-content:space-between}
.track{position:relative;height:30px;border-radius:6px;background:#120F0F}
.clip{position:absolute;top:3px;bottom:3px;border-radius:5px}
.track.v .clip{background:#5A4A4A}
.track.v .clip.hk{background:var(--red)}
.track.t .clip{background:var(--paper);color:var(--on-paper);font-size:10px;padding:0 6px;display:flex;align-items:center;white-space:nowrap;overflow:hidden}
.track.a .clip{background:repeating-linear-gradient(90deg,#3A3030 0 3px,#6A5858 3px 5px)}
.playhead{position:absolute;top:34px;bottom:12px;width:2px;background:var(--red);left:12%;animation:play 4s linear infinite}
@keyframes play{from{left:12%}to{left:92%}}

.extras{list-style:none;margin:20px 0 0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,240px),1fr));gap:20px}
.extra{background:var(--white);border:1px solid var(--paper-line);border-radius:22px;padding:26px;display:grid;gap:10px;align-content:start;color:var(--on-paper);transition:transform .3s ease, border-color .3s ease}
.extra:hover{transform:translateY(-4px);border-color:var(--red)}
.extra svg{color:var(--red-text)}
.extra h3{font-size:23px;font-weight:800}
.extra p{color:var(--on-paper-mute);font-size:17px}
/* steps */
.steps{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,260px),1fr));gap:20px;counter-reset:s}
.step{counter-increment:s;display:grid;gap:10px;padding-top:22px;border-top:3px solid var(--red)}
.step::before{content:"0" counter(s);font-weight:900;font-size:48px;line-height:1;color:var(--red-text)}
.step h3{font-size:26px;font-weight:800}
.step p{color:var(--on-paper-mute)}


/* founder */
.founder .wrap{padding-block:96px 120px;display:flex;flex-wrap:wrap;gap:40px 56px;align-items:center}
.f-photo{margin:0;flex:0 1 340px;aspect-ratio:720/1279;max-width:100%;border-radius:28px;background:var(--ink-2);border:1px solid var(--ink-line);display:grid;place-items:center;color:var(--on-ink-mute);font-family:var(--mono);font-size:13px;text-align:center;padding:16px;position:relative;overflow:hidden}
.f-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.f-photo figcaption{position:absolute;left:14px;bottom:14px;z-index:2;background:var(--red);color:var(--white);font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;padding:8px 12px;border-radius:999px}
.people{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,230px),1fr));gap:12px}
.person{display:flex;align-items:center;gap:14px;border:1px solid var(--ink-line);border-radius:18px;padding:14px 16px;background:var(--ink-2)}
.person .mono{flex:0 0 48px;height:48px;border-radius:50%;background:var(--red);color:var(--white);display:grid;place-items:center;font-weight:800;font-size:22px}
.person b{display:block;font-size:20px}
.person small{display:block;color:var(--on-ink-mute);font-size:14px;line-height:1.35}
.f-photo::after{z-index:1;opacity:.5;content:"";position:absolute;width:300px;height:300px;right:-150px;bottom:-150px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.5), rgba(227,24,50,0) 66%)}
.f-copy{flex:999 1 420px;min-width:0;display:grid;gap:20px}
.f-quote{font-size:clamp(28px,3.6vw,46px);line-height:1.05;font-weight:800}
.f-quote span{color:var(--red)}

.duo{flex:1.4 1 560px;min-width:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px;padding-bottom:32px}
.pic{margin:0;position:relative;aspect-ratio:3/4;max-width:100%;border-radius:24px;overflow:hidden;background:var(--ink-2);border:1px solid var(--ink-line)}
.pic:nth-child(2){transform:translateY(32px)}
.pic img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform .6s cubic-bezier(.2,.7,.2,1)}
.pic:hover img{transform:scale(1.04)}
.pic figcaption{position:absolute;left:0;right:0;bottom:0;padding:48px 16px 16px;background:linear-gradient(to top, rgba(13,11,11,.92), rgba(13,11,11,0));display:grid;gap:2px}
.pic figcaption b{font-size:clamp(17px,1.8vw,21px);font-weight:800;color:var(--white)}
.pic figcaption span{font-family:var(--mono);font-size:12px;letter-spacing:.04em;color:#E8E2E2}
.pic::before{content:"";position:absolute;left:16px;top:16px;width:10px;height:10px;border-radius:50%;background:var(--red);z-index:2;box-shadow:0 0 0 5px rgba(227,24,50,.25)}
/* faq */
.faqs{max-width:860px}
.faq{border-top:1px solid var(--paper-line)}
.faq:last-child{border-bottom:1px solid var(--paper-line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:20px;align-items:center;padding:24px 0;font-size:clamp(19px,2vw,23px);font-weight:700;min-height:44px}
.faq summary::-webkit-details-marker{display:none}
.faq summary i{flex:0 0 32px;height:32px;border-radius:50%;background:var(--paper-2);position:relative;transition:transform .3s ease, background-color .3s ease}
.faq summary i::before,.faq summary i::after{content:"";position:absolute;left:50%;top:50%;width:12px;height:2px;background:var(--on-paper);transform:translate(-50%,-50%)}
.faq summary i::after{transform:translate(-50%,-50%) rotate(90deg)}
.faq[open] summary i{transform:rotate(45deg);background:var(--red)}
.faq[open] summary i::before,.faq[open] summary i::after{background:var(--white)}
.faq p{padding:0 0 26px;color:var(--on-paper-mute);font-size:18px;max-width:64ch}

/* contact */
.contact{position:relative;overflow:hidden}
.contact .glow{position:absolute;width:760px;height:760px;right:-300px;top:-340px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.6) 0%, rgba(227,24,50,0) 66%);pointer-events:none}
.contact .wrap{position:relative;padding-block:104px;display:flex;flex-wrap:wrap;gap:48px;align-items:flex-start}
.contact-left{flex:999 1 420px;min-width:0;display:grid;gap:24px}
.contact-big{font-size:clamp(56px,9vw,128px);line-height:.88;font-weight:900}
.contact-big span{color:var(--red)}
.ways{list-style:none;margin:8px 0 0;padding:0;display:grid;gap:10px}
.way{display:flex;align-items:center;justify-content:space-between;gap:14px;border:1px solid var(--ink-line);border-radius:18px;padding:14px 14px 14px 20px;transition:border-color .2s ease, background-color .2s ease}
.way:hover{border-color:var(--red);background:var(--ink-2)}
.way-l{display:grid;gap:2px;min-width:0}
.way-l small{font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;color:var(--on-ink-mute)}
.way-l a,.way-l span{font-weight:700;font-size:clamp(17px,1.8vw,20px);text-decoration:none;overflow-wrap:anywhere;user-select:all}
.copy{flex:0 0 auto;min-height:44px;min-width:72px;border-radius:999px;border:1px solid var(--ink-line);background:transparent;color:var(--on-ink);font-family:var(--mono);font-size:12px;cursor:pointer}
.copy:hover{border-color:var(--on-ink-mute)}
.form{flex:1 1 360px;background:var(--paper);color:var(--on-paper);border-radius:28px;padding:32px;display:grid;gap:16px;color-scheme:light}
.form h3{font-size:26px;font-weight:800}
.field{display:grid;gap:6px}
.field label{font-size:15px;font-weight:600}
.field input,.field textarea{font:inherit;font-size:17px;padding:14px 16px;border:1.5px solid var(--paper-line);border-radius:14px;background:var(--white);color:var(--on-paper);transition:border-color .2s ease}
.field input:focus,.field textarea:focus{border-color:var(--red);outline:none;box-shadow:0 0 0 4px rgba(227,24,50,.15)}
.field textarea{resize:vertical;min-height:110px}
.form .btn{justify-content:center}
.form-note{font-family:var(--mono);font-size:12px;color:var(--on-paper-mute)}
.form-done{background:var(--paper-2);border-radius:14px;padding:14px 16px;font-size:16px}

footer{border-top:1px solid var(--ink-line)}
footer .wrap{padding-block:40px;display:flex;flex-wrap:wrap;gap:20px 40px;justify-content:space-between;align-items:center;color:var(--on-ink-mute);font-size:15px}
footer nav{display:flex;flex-wrap:wrap;gap:8px 24px}
footer nav a{color:var(--on-ink);text-decoration:none}

/* scroll-driven reveals: elements rest visible; supporting browsers animate them in as they enter */
@supports (animation-timeline: view()){
  @media (prefers-reduced-motion: no-preference){
    .rv{animation:rv linear both;animation-timeline:view();animation-range:entry 0% entry 55%}
    .grid9 i{animation:pop linear both;animation-timeline:view();animation-range:entry 10% cover 40%}
    .grid9 i:nth-child(2){animation-range:entry 14% cover 42%}
    .grid9 i:nth-child(3){animation-range:entry 18% cover 44%}
    .grid9 i:nth-child(4){animation-range:entry 22% cover 46%}
    .grid9 i:nth-child(5){animation-range:entry 26% cover 48%}
    .grid9 i:nth-child(6){animation-range:entry 30% cover 50%}
    .grid9 i:nth-child(7){animation-range:entry 34% cover 52%}
    .grid9 i:nth-child(8){animation-range:entry 38% cover 54%}
    .grid9 i:nth-child(9){animation-range:entry 42% cover 56%}
    .clip.sc{animation:snap linear both;animation-timeline:view();animation-range:entry 10% cover 45%}
    .clip.sc2{animation:snap2 linear both;animation-timeline:view();animation-range:entry 10% cover 45%}
  }
}
@keyframes rv{from{opacity:0;transform:translateY(44px)}to{opacity:1;transform:none}}
@keyframes pop{from{opacity:0;transform:scale(.6)}to{opacity:1;transform:none}}
@keyframes snap{from{transform:translate(30px,-18px) rotate(4deg);opacity:.4}to{transform:none;opacity:1}}
@keyframes snap2{from{transform:translate(-26px,16px) rotate(-5deg);opacity:.4}to{transform:none;opacity:1}}

@media (prefers-reduced-motion: reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  .launch{display:none}
  .frame:nth-child(1),.caption span,.note,.reel-bar b{opacity:1;transform:none}
}

/* ---- multi-page additions ---- */
.menu{display:none}
.menu summary{list-style:none;cursor:pointer;min-height:46px;display:flex;align-items:center;gap:10px;border:1px solid var(--ink-line);border-radius:999px;padding:0 16px 0 14px;font-family:var(--mono);font-size:13px;color:var(--on-ink);background:var(--ink-2)}
.menu summary::-webkit-details-marker{display:none}
.menu[open] summary{border-color:var(--red)}
.burger{display:grid;gap:4px;width:18px}
.burger i{display:block;height:2px;border-radius:2px;background:currentColor;transition:transform .25s ease,opacity .2s ease}
.menu[open] .burger i:nth-child(1){transform:translateY(6px) rotate(45deg)}
.menu[open] .burger i:nth-child(2){opacity:0}
.menu[open] .burger i:nth-child(3){transform:translateY(-6px) rotate(-45deg)}
.menu-panel{position:fixed;left:0;right:0;top:calc(var(--head-h) + env(safe-area-inset-top, 0px));bottom:0;z-index:49;background:var(--ink);border-top:1px solid var(--ink-line);overflow-y:auto;overscroll-behavior:contain;padding:12px var(--gut-r) calc(36px + env(safe-area-inset-bottom, 0px)) var(--gut-l);animation:menuin .25s ease}
@keyframes menuin{from{opacity:0;transform:translateY(-8px)}to{opacity:1;transform:none}}
.menu-panel nav{max-width:640px;margin:0 auto;display:grid}
.mp-label{font-family:var(--mono);font-size:12px;letter-spacing:.12em;text-transform:uppercase;color:var(--on-ink-mute);margin:22px 0 4px}
.menu-panel nav > a:not(.btn){display:flex;justify-content:space-between;align-items:center;gap:16px;min-height:58px;border-bottom:1px solid var(--ink-line);font-size:clamp(20px,5vw,26px);font-weight:700;color:var(--on-ink);text-decoration:none}
.menu-panel nav > a:not(.btn)::after{content:"";width:10px;height:10px;border-top:2px solid var(--red);border-right:2px solid var(--red);transform:rotate(45deg);flex:0 0 auto;margin-right:6px}
.menu-panel nav > a[aria-current]{color:var(--red)}
.mp-cta{margin:14px 0 6px;justify-content:center;width:100%;min-height:56px;font-size:18px}
.mp-mail{margin-top:16px;text-align:center;color:var(--on-ink-mute);font-size:15px}
.mp-mail a{color:var(--on-ink)}
.dd{position:relative}
.dd > a.link{display:inline-flex;align-items:center;gap:6px}
.dd-caret{transition:transform .2s ease}
.dd:hover .dd-caret,.dd:focus-within .dd-caret{transform:rotate(180deg)}
.dd-panel{position:absolute;left:50%;top:100%;transform:translateX(-50%);padding-top:14px;display:none;width:340px;z-index:60}
.dd-panel::before{content:"";position:absolute;inset:14px 0 0;background:var(--ink-2);border:1px solid var(--ink-line);border-radius:18px;box-shadow:0 24px 48px rgba(0,0,0,.55)}
.dd:hover .dd-panel,.dd:focus-within .dd-panel{display:grid}
.dd-panel a{position:relative;display:grid;gap:2px;padding:12px 16px;margin:0 8px;border-radius:12px;text-decoration:none;color:var(--on-ink)}
.dd-panel a:first-child{margin-top:8px}.dd-panel a:last-child{margin-bottom:8px}
.dd-panel a:hover,.dd-panel a[aria-current]{background:var(--ink)}
.dd-panel b{font-size:16px}
.dd-panel span{font-size:14px;color:var(--on-ink-mute);font-weight:400}
@media (max-width:1060px){.dd{display:none}}
@media (max-width:760px){.nav > a.btn-red{display:none}}
@media (max-width:1060px){.nav a.link{display:none}.menu{display:block}}
.nav a.link[aria-current]::after{transform:scaleX(1)}
.page-hero{position:relative;overflow:hidden}
.page-hero .wrap{position:relative;padding-block:36px 84px;display:grid;gap:24px}
.crumbs{font-family:var(--mono);font-size:13px;color:var(--on-ink-mute);display:flex;flex-wrap:wrap;gap:8px;margin:0;padding:0;list-style:none}
.crumbs li+li::before{content:"/";margin-right:8px}
.crumbs a{color:var(--on-ink-mute)}
.page-hero h1{font-size:clamp(40px,6vw,82px);line-height:.95;font-weight:800;max-width:17ch}
.page-hero h1 em{font-style:normal;color:var(--red)}
.answer .wrap{padding-block:60px;display:flex;flex-wrap:wrap;gap:20px 56px}
.answer h2{flex:1 1 220px;font-family:var(--mono);font-size:13px;letter-spacing:.12em;text-transform:uppercase;color:var(--red-text);font-weight:500;line-height:1.6}
.answer p{flex:999 1 520px;min-width:0;font-size:clamp(20px,2vw,26px);line-height:1.42;font-weight:500;max-width:46ch}
.answer{border-bottom:1px solid var(--paper-line)}
.extra{position:relative}
.extra h3 a{color:inherit;text-decoration:none}
.extra h3 a::after{content:"";position:absolute;inset:0;border-radius:22px}
.extra .more{font-weight:700;color:var(--red-text);font-size:16px;display:inline-flex;gap:6px;align-items:center}
.who .wrap{padding-block:96px;display:flex;flex-wrap:wrap;gap:28px 64px;align-items:flex-start}
.who .who-l{flex:1 1 340px;display:grid;gap:16px}
.who .who-r{flex:1.3 1 420px;min-width:0}
.tags{display:flex;flex-wrap:wrap;gap:10px;list-style:none;margin:0;padding:0}
.tags li{border:1px solid var(--ink-line);background:var(--ink-2);border-radius:999px;padding:12px 18px;font-weight:600;font-size:17px}
.related{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,260px),1fr));gap:16px}
.related a{display:grid;gap:8px;padding:24px;border-radius:22px;background:var(--white);border:1px solid var(--paper-line);text-decoration:none;color:var(--on-paper);transition:transform .3s ease,border-color .3s ease}
.related a:hover{transform:translateY(-4px);border-color:var(--red)}
.related b{font-size:22px;font-weight:800}
.related span{color:var(--on-paper-mute);font-size:16px}
.cta-band{background:var(--red);color:var(--white)}
.cta-band .wrap{padding-block:72px;display:flex;flex-wrap:wrap;gap:24px;align-items:center;justify-content:space-between}
.cta-band h2{flex:999 1 420px;font-size:clamp(30px,4vw,52px);line-height:1;font-weight:800}
.prose{max-width:68ch;display:grid;gap:18px;font-size:19px;color:var(--on-paper-mute)}
.prose strong{color:var(--on-paper)}
.foot{border-top:1px solid var(--ink-line)}
.foot-grid{padding-block:64px 32px;display:flex;flex-wrap:wrap;gap:40px 64px;justify-content:space-between}
.foot-brand{flex:1 1 260px;display:grid;gap:14px;align-content:start;color:var(--on-ink-mute);font-size:16px}
.foot-col{flex:0 1 200px;display:grid;gap:10px;align-content:start;font-size:16px}
.foot-col h2{font-family:var(--mono);font-size:12px;letter-spacing:.12em;text-transform:uppercase;color:var(--on-ink-mute);font-weight:500;margin-bottom:4px}
.foot-col a{color:var(--on-ink);text-decoration:none}
.foot-col a:hover{color:var(--red)}
.foot address{font-style:normal;line-height:1.7}
.foot-base{padding-block:20px 32px;border-top:1px solid var(--ink-line);color:var(--on-ink-mute);font-size:14px}
.extras.inc{grid-template-columns:repeat(auto-fit,minmax(min(100%,300px),1fr))}
.step h3{margin-top:4px}
.notfound{min-height:70vh;display:grid;place-items:center;text-align:center}
.notfound .wrap{display:grid;gap:22px;justify-items:center;padding-block:96px}

/* ---- page-specific heroes ---- */
.ph-row{display:flex;flex-wrap:wrap;align-items:center;gap:48px 56px}
.ph-copy{flex:999 1 460px;min-width:0;display:grid;gap:28px}
.ph-art{flex:1 1 380px;min-width:0;position:relative;display:flex;justify-content:center}
@media (max-width:760px){.ph-art{width:100%;max-width:440px;margin-inline:auto}}
.ph-vid{background-image:repeating-linear-gradient(0deg, rgba(255,255,255,.03) 0 1px, transparent 1px 5px)}
.ph-seo{background-image:radial-gradient(rgba(255,255,255,.09) 1px, transparent 1.5px);background-size:24px 24px}
.ph-st{background-image:repeating-linear-gradient(135deg, rgba(255,255,255,.035) 0 1px, transparent 1px 30px)}
.band-tint{background:var(--paper-2);color:var(--on-paper)}
.band-tint .eyebrow{color:var(--red-text)}
.band-tint .lede{color:var(--on-paper-mute)}
@keyframes bob{50%{transform:translateY(-8px)}}

/* instagram */
.ig-art{position:relative;width:100%;max-width:420px;padding:20px 40px}
.ig-phone{width:100%;max-width:280px;margin:0 auto;border-radius:36px;background:var(--ink-2);border:1px solid var(--ink-line);padding:20px 14px 14px;box-shadow:0 40px 90px rgba(0,0,0,.55);animation:float 6s ease-in-out infinite}
.ig-top{display:flex;gap:14px;align-items:center}
.ig-av{flex:0 0 62px;height:62px;border-radius:50%;padding:3px;background:conic-gradient(var(--red),#FF8A3D,#C8142C,var(--red));animation:spin 6s linear infinite}
.ig-av i{display:block;width:100%;height:100%;border-radius:50%;background:var(--ink-2);border:3px solid var(--ink-2);box-shadow:inset 0 0 0 30px #3A3030}
@keyframes spin{to{filter:hue-rotate(20deg)}}
.ig-lines{flex:1;display:grid;gap:7px}
.ig-lines i{display:block;height:8px;border-radius:4px;background:#3A3232}
.ig-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:6px;margin-top:16px;text-align:center}
.ig-stats b{display:block;height:10px;width:28px;margin:0 auto 6px;border-radius:4px;background:#4A3E3E}
.ig-stats b.grow{background:var(--red);animation:growbar 3s ease-in-out infinite;transform-origin:50% 50%}
@keyframes growbar{0%,100%{width:22px}50%{width:46px}}
.ig-stats small{font-family:var(--mono);font-size:10px;color:var(--on-ink-mute)}
.ig-follow{margin-top:14px;height:36px;border-radius:10px;background:var(--red);color:var(--white);font-weight:700;font-size:14px;display:grid;place-items:center;animation:pulse 2.4s ease-in-out infinite}
@keyframes pulse{50%{box-shadow:0 0 0 6px rgba(227,24,50,.25)}}
.ig-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:4px;margin-top:14px}
.ig-grid i{aspect-ratio:4/5;border-radius:6px;display:grid;place-items:start end;padding:6px;background:#2A2424}
.ig-grid .t1,.ig-grid .t6{background:linear-gradient(160deg,#E31832,#6E0E1C)}
.ig-grid .t3,.ig-grid .t8{background:linear-gradient(200deg,#4A3E3E,#1A1414)}
.ig-grid .t5{background:linear-gradient(140deg,#FAFAFA,#D9D2D2)}
.ig-grid .t9{background:#2A2424;outline:2px dashed var(--red);outline-offset:-2px;animation:blink 2s steps(2) infinite}
@keyframes blink{50%{outline-color:transparent}}
.fl{position:absolute;background:var(--paper);color:var(--on-paper);border-radius:16px;padding:12px 14px;box-shadow:0 18px 40px rgba(0,0,0,.45);font-size:14px;line-height:1.25}
.fl b{display:block}.fl small{display:block;font-family:var(--mono);font-size:11px;color:var(--on-paper-mute)}
.fl-a{left:0;top:56px;display:flex;gap:10px;align-items:center;animation:bob 5s ease-in-out infinite}
.fl-ico{width:32px;height:32px;border-radius:10px;background:var(--red);display:grid;place-items:center}
.fl-b{right:0;bottom:40px;display:grid;gap:4px;animation:bob 6s 1s ease-in-out infinite}
.spark{stroke-dasharray:1;stroke-dashoffset:1;animation:sdraw 3s ease-out infinite}
@keyframes sdraw{60%,100%{stroke-dashoffset:0}}

.pillars{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,250px),1fr));gap:18px}
.pillar{border-radius:22px;padding:22px;display:grid;gap:12px;align-content:start;min-height:320px;position:relative;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.pillar:hover{transform:translateY(-6px) rotate(-.5deg)}
.pillar h3{font-size:30px;font-weight:800;margin-top:auto}
.pillar p{font-size:17px}
.p-head{display:flex;align-items:center;gap:8px;font-family:var(--mono);font-size:12px;opacity:.8;margin-bottom:40px}
.p-head i{width:22px;height:22px;border-radius:50%;background:currentColor;opacity:.35}
.p1{background:var(--ink);color:var(--on-ink)}.p1 p{color:var(--on-ink-mute)}.p1 svg{color:var(--red)}
.p2{background:var(--white);border:1px solid var(--paper-line);color:var(--on-paper)}.p2 p{color:var(--on-paper-mute)}.p2 svg{color:var(--red-text)}
.p3{background:var(--red);color:var(--white)}.p3 p{color:#FFE3E7}
.p4{background:linear-gradient(160deg,#2A2222,#0D0B0B);color:var(--on-ink)}.p4 p{color:var(--on-ink-mute)}.p4 svg{color:var(--red)}

/* video */
.ed-win{width:100%;max-width:480px;background:#141111;border:1px solid var(--ink-line);border-radius:20px;box-shadow:0 40px 90px rgba(0,0,0,.55);overflow:hidden;font-family:var(--mono);font-size:11px;color:var(--on-ink-mute)}
.ed-bar{display:flex;align-items:center;gap:6px;padding:12px 14px;border-bottom:1px solid var(--ink-line)}
.ed-bar i{width:10px;height:10px;border-radius:50%;background:#3A3030}
.ed-bar i:first-child{background:var(--red)}
.ed-bar span{margin-left:10px}
.ed-body{display:flex;gap:14px;padding:14px}
.ed-prev{flex:0 0 38%;aspect-ratio:9/16;border-radius:12px;position:relative;overflow:hidden;background:linear-gradient(170deg,#3A2F2F,#0D0B0B 70%),#1A1414;display:grid;place-items:center}
.ed-prev::before{content:"";position:absolute;inset:0;background:radial-gradient(circle at 30% 30%, rgba(227,24,50,.55), transparent 60%);animation:shift 6s ease-in-out infinite alternate}
@keyframes shift{to{transform:translate(20%,30%)}}
.ed-cap{position:relative;font-family:var(--display);font-weight:800;font-size:clamp(14px,1.6vw,18px);color:var(--white);text-align:center;padding:0 8px;line-height:1.05}
.ed-cap em{font-style:normal;display:inline-block;animation:word 6s infinite}
.ed-cap em:nth-child(2){animation-delay:.2s}.ed-cap em:nth-child(3){animation-delay:.4s;color:#FFD9DE}.ed-cap em:nth-child(4){animation-delay:.6s}
.ed-safe{position:absolute;inset:8% 10% 18%;border:1px dashed rgba(255,255,255,.25);border-radius:6px}
.ed-side{flex:1;display:flex;flex-wrap:wrap;align-content:flex-start;gap:6px}
.chipx{border:1px solid var(--ink-line);border-radius:999px;padding:6px 10px}
.chipx.on{border-color:var(--red);color:var(--on-ink)}
.ed-meter{width:100%;display:flex;align-items:flex-end;gap:3px;height:56px;margin-top:10px}
.ed-meter i{flex:1;background:var(--red);border-radius:2px;animation:eq 1.1s ease-in-out infinite alternate}
.ed-meter i:nth-child(odd){animation-duration:.8s}.ed-meter i:nth-child(3n){animation-duration:1.4s;background:#7A1220}
@keyframes eq{from{height:15%}to{height:100%}}
.ed-tl{position:relative;padding:4px 14px 16px;display:grid;gap:6px;border-top:1px solid var(--ink-line)}
.ed-ruler{display:flex;justify-content:space-between;padding:6px 0 2px}
.ed-head{position:absolute;top:22px;bottom:12px;width:2px;background:var(--red);left:4%;animation:play2 6s linear infinite;box-shadow:0 0 0 3px rgba(227,24,50,.2)}
@keyframes play2{from{left:4%}to{left:96%}}

.anatomy .an-row{display:flex;flex-wrap:wrap;gap:48px 72px;align-items:center}
.an-frame{flex:0 1 300px;max-width:100%;aspect-ratio:9/16;border-radius:28px;overflow:hidden;position:relative;display:flex;flex-direction:column;border:1px solid var(--ink-line);background:var(--ink-2)}
.an-seg{display:flex;align-items:flex-start;padding:14px 18px;font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;border-bottom:1px dashed rgba(255,255,255,.18)}
.an-seg.s1{flex:0 0 12%;background:var(--red);color:var(--white)}
.an-seg.s2{flex:1 1 auto;background:linear-gradient(180deg,#2A2222,#1A1616);color:var(--on-ink-mute)}
.an-seg.s3{flex:0 0 17%;background:#3A2C2C;color:var(--on-ink)}
.an-seg.s4{flex:0 0 15%;background:var(--paper);color:var(--on-paper);border:0}
.an-play{position:absolute;left:0;right:0;height:2px;background:var(--white);box-shadow:0 0 12px rgba(255,255,255,.7);top:0;animation:scan 7s linear infinite}
@keyframes scan{to{top:100%}}
.an-copy{flex:1 1 420px;min-width:0}
.an-list{list-style:none;margin:0;padding:0;display:grid;gap:4px;counter-reset:none}
.an-list li{display:grid;grid-template-columns:120px 1fr;gap:6px 20px;padding:18px 0;border-top:1px solid var(--ink-line)}
.an-list .t{font-family:var(--mono);font-size:13px;color:var(--red);padding-top:4px}
.an-list h3{font-size:24px;font-weight:800}
.an-list p{color:var(--on-ink-mute)}
@media (max-width:480px){.an-list li{grid-template-columns:1fr}}

/* seo */
.seo-art{position:relative;width:100%;max-width:470px;display:grid;gap:14px;padding:10px 0 30px}
.sbar{display:flex;align-items:center;gap:12px;background:var(--paper);color:var(--on-paper);border-radius:999px;padding:16px 22px;font-family:var(--mono);font-size:15px;box-shadow:0 20px 50px rgba(0,0,0,.45)}
.typed{display:inline-block;overflow:hidden;white-space:nowrap;width:0;max-width:100%;animation:type 2.6s steps(24) .4s forwards}
@keyframes type{to{width:24ch}}
.caret{width:2px;height:18px;background:var(--red);animation:blink2 1s steps(2) infinite}
@keyframes blink2{50%{opacity:0}}
.serp{background:var(--ink-2);border:1px solid var(--ink-line);border-radius:18px;padding:18px 20px;display:grid;gap:8px;animation:up .6s 2.8s ease both}
.serp small{font-family:var(--mono);font-size:12px;color:var(--on-ink-mute)}
.serp b{font-size:18px;color:var(--on-ink)}
.serp .ln{display:block;height:8px;border-radius:4px;background:#3A3232}
.stars{color:#F5B83D;font-size:14px;letter-spacing:2px}
.aibox{display:flex;gap:12px;align-items:flex-start;background:linear-gradient(135deg,#2A1418,#1A1414);border:1px solid #5A1E28;border-radius:18px;padding:16px 18px;margin-left:28px;animation:up .6s 3.4s ease both}
.ai-ico{flex:0 0 34px;height:34px;border-radius:10px;background:var(--red);display:grid;place-items:center}
.aibox small{font-family:var(--mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:#E8A0AA}
.aibox p{font-size:15px;color:var(--on-ink);margin-top:4px}
.aibox mark{background:var(--red);color:var(--white);padding:0 4px;border-radius:4px}
.rank{position:absolute;right:-46px;top:84px;display:grid;gap:6px}
.rank span{width:32px;height:32px;border-radius:50%;display:grid;place-items:center;font-family:var(--mono);font-size:12px;background:var(--ink-2);border:1px solid var(--ink-line);color:var(--on-ink-mute)}
.rank span:first-child{background:var(--red);border-color:var(--red);color:var(--white);animation:pulse 2.4s ease-in-out infinite}
@media (max-width:1100px){.rank{display:none}}
@media (max-width:520px){.aibox{margin-left:0}}

.vs{display:grid;grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:18px;align-items:stretch}
@media (max-width:860px){.vs{grid-template-columns:1fr}.vs-mid{justify-self:center}}
.vs-card{border-radius:24px;padding:30px;display:grid;gap:12px;align-content:start}
.vs-g{background:var(--white);border:1px solid var(--paper-line);color:var(--on-paper)}
.vs-ai{background:var(--ink);color:var(--on-ink)}
.vs-tag{justify-self:start;font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;padding:7px 12px;border-radius:999px}
.vs-g .vs-tag{background:var(--paper-2)}
.vs-ai .vs-tag{background:var(--red);color:var(--white)}
.vs-card h3{font-size:30px;font-weight:800}
.vs-g p{color:var(--on-paper-mute)}.vs-ai p{color:var(--on-ink-mute)}
.vs-card ul{margin:6px 0 0;padding:0;list-style:none;display:grid;gap:10px}
.vs-card li{display:flex;gap:10px;align-items:baseline;font-weight:600}
.vs-card li::before{content:"";flex:0 0 8px;height:8px;border-radius:50%;background:var(--red);transform:translateY(-2px)}
.vs-mid{align-self:center;width:56px;height:56px;border-radius:50%;background:var(--red);color:var(--white);display:grid;place-items:center;font-size:30px;font-weight:800}
.vs-foot{margin-top:28px;font-size:clamp(20px,2.2vw,26px);font-weight:700;max-width:40ch}

/* strategy */
.flow-art{position:relative;width:100%;max-width:440px;padding:10px 0 20px}
.flow{position:relative;display:grid;gap:14px;padding-left:34px}
.flow::before{content:"";position:absolute;left:12px;top:22px;bottom:22px;width:2px;background:var(--ink-line)}
.fdot{position:absolute;left:6px;width:14px;height:14px;border-radius:50%;background:var(--red);box-shadow:0 0 0 6px rgba(227,24,50,.25);animation:travel 4.5s ease-in-out infinite}
@keyframes travel{0%{top:16px}100%{top:calc(100% - 30px)}}
.fnode{display:flex;align-items:center;gap:14px;background:var(--ink-2);border:1px solid var(--ink-line);border-radius:16px;padding:16px 18px;font-weight:700;font-size:20px;color:var(--on-ink);animation:light 4.5s var(--d) ease-in-out infinite}
.fnode i{font-style:normal;font-family:var(--mono);font-size:12px;color:var(--on-ink-mute)}
.fnode.hot{background:var(--red);border-color:var(--red)}
.fnode.hot i{color:#FFE3E7}
@keyframes light{0%,100%{border-color:var(--ink-line)}10%,25%{border-color:var(--red);transform:translateX(6px)}}
.flow-card{position:absolute;right:-28px;top:-44px;width:170px;background:var(--paper);color:var(--on-paper);border-radius:16px;padding:14px;display:grid;gap:7px;box-shadow:0 18px 40px rgba(0,0,0,.45);transform:rotate(4deg);animation:bob 6s ease-in-out infinite}
.flow-card small{font-family:var(--mono);font-size:11px;color:var(--on-paper-mute)}
.flow-card .ln{display:block;height:7px;border-radius:4px;background:var(--paper-line)}
.tick{justify-self:start;margin-top:4px;font-family:var(--mono);font-size:11px;color:var(--white);background:var(--red);padding:4px 8px;border-radius:999px}
@media (max-width:520px){.flow-card{display:none}}

.pd-row{display:flex;flex-wrap:wrap;gap:40px 72px;align-items:center}
.pd-copy{flex:1 1 340px;display:grid;gap:16px}
.pd-doc{flex:1.3 1 460px;min-width:0;background:var(--white);border-radius:6px;box-shadow:0 30px 70px rgba(13,11,11,.18);border-top:6px solid var(--red);padding:30px 32px;transform:rotate(-1.2deg);color:var(--on-paper);transition:transform .4s ease}
.pd-doc:hover{transform:rotate(0)}
.pd-doc header,.pd-doc footer{display:flex;justify-content:space-between;align-items:center;font-family:var(--mono);font-size:12px;letter-spacing:.06em;text-transform:uppercase;color:var(--on-paper-mute)}
.pd-doc header{padding-bottom:16px;border-bottom:1px solid var(--paper-line)}
.pd-doc footer{padding-top:16px;border-top:1px solid var(--paper-line);margin-top:6px}
.pd-doc dl{margin:0;display:grid}
.pd-doc dl div{display:grid;grid-template-columns:150px 1fr;gap:4px 20px;padding:14px 0;border-bottom:1px dashed var(--paper-line)}
.pd-doc dl div:last-child{border-bottom:0}
.pd-doc dt{font-weight:800;font-size:18px}
.pd-doc dd{margin:0;color:var(--on-paper-mute);font-size:16px}
@media (max-width:520px){.pd-doc dl div{grid-template-columns:1fr}.pd-doc{padding:22px}}
.stamp{color:var(--red-text);border:2px solid var(--red-text);border-radius:8px;padding:4px 10px;transform:rotate(-8deg);font-weight:500}

/* wolverhampton */
.map-art{width:100%;max-width:440px}
.map-art svg{width:100%;height:auto;display:block;overflow:visible}
.roads path{fill:none;stroke:rgba(255,255,255,.07);stroke-width:10;stroke-linecap:round}
.ring{fill:none;stroke:rgba(227,24,50,.45);stroke-width:1.5;stroke-dasharray:4 6;transform-origin:170px 170px;animation:rot 40s linear infinite}
.ring.r2{animation-direction:reverse;animation-duration:60s;stroke:rgba(227,24,50,.3)}
.ring.r3{stroke:rgba(255,255,255,.15);animation-duration:90s}
@keyframes rot{to{transform:rotate(360deg)}}
.pulse{fill:rgba(227,24,50,.5);transform-origin:170px 170px;animation:ping 2.4s ease-out infinite}
@keyframes ping{from{transform:scale(.6);opacity:.8}to{transform:scale(4);opacity:0}}
.pin{fill:var(--red)}
.town circle{fill:var(--paper)}
.town text,.uk text{fill:var(--on-ink-mute);font-family:"DM Mono",ui-monospace,monospace;font-size:14px}
.home{fill:var(--on-ink);font-family:"League Spartan",Arial,sans-serif;font-weight:800;font-size:22px}
.uk path{fill:none;stroke:var(--on-ink-mute);stroke-width:2;stroke-linecap:round;stroke-linejoin:round}

/* team strip */
.team .team-row{padding-block:88px;display:flex;flex-wrap:wrap;gap:32px 64px;align-items:center}
.team-l{flex:1 1 320px;display:grid;gap:14px}
.team-l .h2{font-size:clamp(30px,3.6vw,46px)}
.team-list{flex:1.2 1 460px;min-width:0;list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,220px),1fr));gap:16px}
.team-list li{display:flex;align-items:center;gap:16px;background:var(--ink-2);border:1px solid var(--ink-line);border-radius:22px;padding:14px}
.team-list img{flex:0 0 76px;width:76px;height:96px;object-fit:cover;border-radius:14px}
.team-list b{display:block;font-size:19px}
.team-list span{display:block;color:var(--on-ink-mute);font-size:14px;line-height:1.35;margin-top:2px}

@media (prefers-reduced-motion: reduce){
  .typed{width:24ch}.serp,.aibox{animation:none}
  .spark{stroke-dashoffset:0}
}

/* ---- resources ---- */
.ph-res .lede{max-width:46ch}
.stack-art{position:relative;width:100%;max-width:400px;height:340px}
.sa{position:absolute;width:62%;aspect-ratio:4/3;border-radius:20px;padding:20px;display:grid;align-content:space-between;box-shadow:0 30px 70px rgba(0,0,0,.5);animation:bob 6s ease-in-out infinite}
.sa i{display:block;height:9px;border-radius:5px;background:currentColor;opacity:.3}
.sa i+i{width:60%}
.sa1{left:0;top:30px;background:var(--red);color:var(--white);transform:rotate(-8deg)}
.sa2{left:20%;top:90px;background:var(--paper);color:var(--on-paper);transform:rotate(3deg);animation-delay:.8s}
.sa3{right:0;top:150px;background:var(--ink-2);color:var(--on-ink);border:1px solid var(--ink-line);transform:rotate(-2deg);animation-delay:1.6s}
.sa svg{color:inherit}
.sa2 svg{color:var(--red-text)}.sa3 svg{color:var(--red)}

.cover{position:relative;aspect-ratio:16/10;border-radius:18px;overflow:hidden;display:grid;place-items:center;max-width:100%}
.cover .cv-ico{position:relative;z-index:2;width:72px;height:72px;border-radius:20px;display:grid;place-items:center;background:rgba(255,255,255,.12);backdrop-filter:blur(4px);color:var(--white);border:1px solid rgba(255,255,255,.25);transition:transform .4s ease}
.cover .cv-a,.cover .cv-b{position:absolute;border-radius:50%}
.c-ig{background:linear-gradient(150deg,#E31832,#5A0C17)}
.c-ig .cv-a{width:70%;aspect-ratio:1;right:-20%;top:-30%;border:18px solid rgba(255,255,255,.12)}
.c-ig .cv-b{width:30%;aspect-ratio:1;left:8%;bottom:-10%;background:rgba(255,255,255,.1)}
.c-vid{background:repeating-linear-gradient(0deg, rgba(255,255,255,.05) 0 1px, transparent 1px 5px),linear-gradient(160deg,#2A2222,#0D0B0B)}
.c-vid .cv-a{width:12%;height:auto;aspect-ratio:9/16;border-radius:6px;left:12%;top:18%;background:var(--red)}
.c-vid .cv-b{width:55%;height:6px;border-radius:3px;left:22%;bottom:16%;background:linear-gradient(90deg,var(--red) 40%,rgba(255,255,255,.2) 40%)}
.c-seo{background:radial-gradient(rgba(255,255,255,.14) 1px, transparent 1.5px) 0 0/16px 16px,linear-gradient(160deg,#1A1414,#3A1018)}
.c-seo .cv-a{width:58%;height:16%;border-radius:999px;left:21%;top:16%;background:rgba(250,250,250,.92)}
.c-seo .cv-b{width:20%;aspect-ratio:1;right:10%;bottom:12%;background:var(--red);border-radius:50%}
.c-st{background:repeating-linear-gradient(135deg, rgba(13,11,11,.06) 0 1px, transparent 1px 18px),#F1EEEE}
.c-st .cv-ico{background:var(--ink);border-color:var(--ink)}
.c-st .cv-a{width:44%;height:8px;border-radius:4px;left:8%;top:22%;background:var(--red)}
.c-st .cv-b{width:30%;height:8px;border-radius:4px;right:8%;bottom:22%;background:var(--ink)}
.cover.big{aspect-ratio:16/11}
.cover.big .cv-ico{width:110px;height:110px;border-radius:28px}
.cover.big .cv-ico svg{width:52px;height:52px}

.feat{display:flex;flex-wrap:wrap;gap:28px 48px;align-items:center;background:var(--white);border:1px solid var(--paper-line);border-radius:28px;padding:18px;position:relative;transition:border-color .3s ease}
.feat:hover{border-color:var(--red)}
.feat:hover .cv-ico{transform:scale(1.08) rotate(-4deg)}
.feat .cover{flex:1.2 1 420px}
.feat-body{flex:1 1 340px;min-width:0;display:grid;gap:14px;padding:12px 18px 12px 0}
.feat h3{font-size:clamp(28px,3.2vw,42px);line-height:1;font-weight:800}
.feat h3 a,.pcard h3 a{color:inherit;text-decoration:none}
.feat h3 a::after,.pcard h3 a::after{content:"";position:absolute;inset:0}
.feat p{color:var(--on-paper-mute);font-size:18px}
.feat .svc-go{color:var(--red-text)}
.pc-cat{justify-self:start;font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;color:var(--red-text);background:#FBE4E7;padding:6px 10px;border-radius:999px}
.pc-cat.on-ink{background:rgba(227,24,50,.18);color:#FF8A9A;display:inline-block}
.byline{display:flex;align-items:center;gap:12px}
.byline img{width:44px;height:44px;border-radius:50%;object-fit:cover}
.byline b{display:block;font-size:16px}
.byline small{display:block;font-family:var(--mono);font-size:12px;color:var(--on-paper-mute)}
.byline.on-ink small{color:var(--on-ink-mute)}

.list-head{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:20px;margin-bottom:28px}
.filters{display:flex;flex-wrap:wrap;gap:8px}
.fchip{font-family:var(--mono);font-size:13px;min-height:44px;padding:0 16px;border-radius:999px;border:1px solid var(--paper-line);background:var(--white);color:var(--on-paper);cursor:pointer;transition:all .2s ease}
.fchip:hover{border-color:var(--red)}
.fchip[aria-pressed="true"]{background:var(--ink);color:var(--on-ink);border-color:var(--ink)}
.pgrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(min(100%,300px),1fr));gap:22px}
.pcard{position:relative;display:grid;gap:14px;align-content:start;background:var(--white);border:1px solid var(--paper-line);border-radius:24px;padding:12px;transition:transform .35s cubic-bezier(.2,.7,.2,1),border-color .3s ease}
.pcard:not(.soon):hover{transform:translateY(-6px);border-color:var(--red)}
.pcard:not(.soon):hover .cv-ico{transform:scale(1.08) rotate(-4deg)}
.pcard .cover{border-radius:16px}
.pc-body{display:grid;gap:10px;padding:4px 10px 12px}
.pcard h3{font-size:22px;line-height:1.1;font-weight:800}
.pcard p{color:var(--on-paper-mute);font-size:16px}
.pc-meta{font-family:var(--mono);font-size:12px;color:var(--on-paper-mute)}
.pcard.soon .cover{filter:grayscale(.85);opacity:.7}
.pcard.soon .pc-meta{color:var(--red-text)}
.pcard[hidden]{display:none}
.pempty{margin-top:24px;color:var(--on-paper-mute)}

/* ---- article ---- */
.post-hero{position:relative;overflow:hidden}
.post-hero .wrap{position:relative;padding-block:36px 80px;display:grid;gap:22px;max-width:980px}
.post-hero h1{font-size:clamp(40px,5.6vw,74px);line-height:.98;font-weight:800}
.post-hero h1 em{font-style:normal;color:var(--red)}
.post-hero .lede{max-width:56ch}
.post-wrap{display:flex;flex-wrap:wrap;gap:40px 64px;align-items:flex-start;padding-block:72px 96px}
.toc{flex:0 1 240px;position:sticky;top:calc(var(--head-h) + env(safe-area-inset-top, 0px) + 28px);display:grid;gap:14px;color:var(--on-paper)}
.toc ol{list-style:none;margin:0;padding:0;display:grid;gap:2px;border-left:2px solid var(--paper-line)}
.toc ol a{display:block;padding:8px 0 8px 16px;margin-left:-2px;border-left:2px solid transparent;text-decoration:none;color:var(--on-paper-mute);font-size:16px;transition:color .2s ease,border-color .2s ease}
.toc ol a:hover{color:var(--on-paper)}
.toc ol a.on{color:var(--on-paper);border-left-color:var(--red);font-weight:600}
.toc-cta{margin-top:10px;justify-self:stretch;justify-content:center}
@media (max-width:980px){.toc{position:relative;top:auto;flex:1 1 100%}.toc ol{display:flex;flex-wrap:wrap;gap:6px;border:0}.toc ol a{border:1px solid var(--paper-line);border-radius:999px;padding:8px 14px;margin:0;font-size:14px;background:var(--white)}.toc-cta{display:none}}
.article{flex:1 1 560px;min-width:0;max-width:720px;color:var(--on-paper);font-size:19px;line-height:1.65}
.article > * + *{margin-top:22px}
.article h2{font-size:clamp(28px,3vw,38px);line-height:1.08;font-weight:800;margin-top:56px;scroll-margin-top:calc(var(--head-h) + 24px)}
.article h3{font-size:22px;font-weight:800;line-height:1.2}
.article p{color:#2E2828}
.article ul{padding-left:22px;display:grid;gap:10px}
.article li::marker{color:var(--red)}
.article strong{color:var(--on-paper)}
.answer-box{background:var(--ink);color:var(--on-ink);border-radius:22px;padding:26px 28px;position:relative;overflow:hidden}
.answer-box::after{content:"";position:absolute;width:260px;height:260px;right:-120px;top:-140px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.55), rgba(227,24,50,0) 66%)}
.answer-box p{color:var(--on-ink);font-size:21px;line-height:1.45;position:relative}
.answer-box strong{color:var(--white)}
.ab-label{font-family:var(--mono);font-size:12px!important;letter-spacing:.12em;text-transform:uppercase;color:var(--red)!important;margin-bottom:8px}
.answer-box .ab-label{color:#FF8A9A!important}
.takeaways{background:var(--white);border:1px solid var(--paper-line);border-radius:22px;padding:24px 28px}
.takeaways ul{list-style:none;padding:0}
.takeaways li{display:flex;gap:12px;align-items:baseline;font-size:17px;line-height:1.5}
.takeaways li::before{content:"";flex:0 0 18px;height:18px;border-radius:50%;background:var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 3.5 8-8'/%3E%3C/svg%3E") center/12px no-repeat;transform:translateY(3px)}
.tbl-wrap{overflow-x:auto;border:1px solid var(--paper-line);border-radius:18px;background:var(--white)}
.tbl-wrap table{width:100%;min-width:560px;border-collapse:collapse;font-size:16px;line-height:1.45}
.tbl-wrap th,.tbl-wrap td{padding:14px 18px;text-align:left;vertical-align:top;border-top:1px solid var(--paper-line)}
.tbl-wrap thead th{background:var(--ink);color:var(--on-ink);border-top:0;font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;font-weight:500}
.tbl-wrap thead th:last-child{background:var(--red);color:var(--white)}
.tbl-wrap tbody th{font-weight:700;width:28%}
.steps-a{list-style:none;padding:0;counter-reset:a;display:grid;gap:14px}
.steps-a li{counter-increment:a;display:grid;grid-template-columns:52px 1fr;gap:4px 18px;background:var(--white);border:1px solid var(--paper-line);border-radius:20px;padding:20px 22px}
.steps-a li::before{content:counter(a);grid-row:span 2;width:44px;height:44px;border-radius:14px;background:var(--red);color:var(--white);display:grid;place-items:center;font-weight:800;font-size:20px}
.steps-a p{font-size:17px;line-height:1.55}
.callout{border:2px dashed var(--red);border-radius:20px;padding:20px 24px;background:#FFF5F6}
.callout p{font-size:18px}
.article .faqs{max-width:none}
.article .faq summary{font-size:19px}
.article .faq p{font-size:17px}
.author{display:flex;gap:20px;align-items:center;border-top:1px solid var(--paper-line);border-bottom:1px solid var(--paper-line);padding:26px 0;margin-top:48px!important}
.author img{flex:0 0 84px;width:84px;height:84px;border-radius:50%;object-fit:cover}
.author b{font-size:20px;display:block}
.author p{font-size:16px;color:var(--on-paper-mute);line-height:1.5}
.post-cta{display:flex;flex-wrap:wrap;gap:18px;justify-content:space-between;align-items:center;background:var(--ink);color:var(--on-ink);border-radius:24px;padding:26px 28px}
.post-cta b{font-size:22px;display:block}
.post-cta p{color:var(--on-ink-mute)!important;font-size:16px}

/* ---- guide product ---- */
.ph-guide .ph-copy{gap:22px}
.ph-guide .hero-ctas .btn-line{color:var(--on-ink)}
.book-art{position:relative;width:100%;max-width:440px;height:440px;perspective:1200px}
.bk-cover{position:absolute;left:18%;top:20px;width:62%;aspect-ratio:3/4;border-radius:6px 16px 16px 6px;background:linear-gradient(150deg,#1F1919,#0D0B0B);border:1px solid var(--ink-line);box-shadow:-12px 0 0 -4px #2A2222,30px 40px 80px rgba(0,0,0,.6);padding:26px 24px;display:flex;flex-direction:column;gap:14px;transform:rotateY(-16deg) rotateX(4deg);transform-style:preserve-3d;animation:bookfloat 7s ease-in-out infinite;overflow:hidden}
.bk-cover::before{content:"";position:absolute;width:260px;height:260px;right:-120px;bottom:-120px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.7), rgba(227,24,50,0) 66%)}
.bk-cover::after{content:"";position:absolute;left:0;top:0;bottom:0;width:10px;background:linear-gradient(90deg,rgba(255,255,255,.12),transparent)}
.bk-t{position:relative;font-family:var(--display);font-weight:800;font-size:clamp(24px,2.6vw,32px);line-height:.95;color:var(--on-ink);margin-top:auto}
.bk-t em{font-style:normal;color:var(--red);display:block}
.bk-s{position:relative;font-family:var(--mono);font-size:12px;color:var(--on-ink-mute)}
.bk-b{position:relative;font-family:var(--mono);font-size:11px;color:var(--on-ink-mute);border-top:1px solid var(--ink-line);padding-top:10px}
@keyframes bookfloat{50%{transform:rotateY(-10deg) rotateX(2deg) translateY(-10px)}}
.bk-sheet{position:absolute;background:var(--paper);color:var(--on-paper);border-radius:12px;padding:14px;box-shadow:0 20px 50px rgba(0,0,0,.45);display:grid;gap:8px;font-size:12px}
.bk-sheet small{font-family:var(--mono);font-size:10px;letter-spacing:.06em;text-transform:uppercase;color:var(--on-paper-mute)}
.bk-cal{left:0;top:60px;width:46%;transform:rotate(-9deg);animation:bob 6s .5s ease-in-out infinite}
.cal{display:grid;grid-template-columns:repeat(7,1fr);gap:3px}
.cal i{aspect-ratio:1;border-radius:3px;background:var(--paper-2)}
.cal i:nth-child(3n+2){background:var(--red)}
.cal i:nth-child(7n){background:var(--ink)}
.bk-chk{right:0;bottom:30px;width:52%;transform:rotate(6deg);animation:bob 6s 1.5s ease-in-out infinite}
.bk-chk span{display:flex;gap:8px;align-items:center;font-weight:600}
.bk-chk b{width:16px;height:16px;border-radius:4px;background:var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 3.5 8-8'/%3E%3C/svg%3E") center/11px no-repeat}
.bk-chk b.no{background:var(--white);border:2px solid var(--paper-line)}
@media (max-width:520px){.book-art{height:380px}}

.ch-row{display:flex;flex-wrap:wrap;gap:32px 72px;align-items:flex-start}
.ch-l{flex:1 1 300px;display:grid;gap:16px;position:sticky;top:calc(var(--head-h) + 32px)}
@media (max-width:860px){.ch-l{position:relative;top:auto}}
.chapters{flex:1.4 1 460px;min-width:0;list-style:none;margin:0;padding:0;display:grid;gap:12px}
.chapters li{display:grid;grid-template-columns:64px 1fr;gap:18px;align-items:start;background:var(--white);border:1px solid var(--paper-line);border-radius:20px;padding:20px 22px;transition:border-color .3s ease,transform .3s ease}
.chapters li:hover{border-color:var(--red);transform:translateX(6px)}
.ch-n{font-family:var(--display);font-weight:900;font-size:40px;line-height:1;color:var(--red-text)}
.chapters h3{font-size:22px;font-weight:800}
.chapters p{color:var(--on-paper-mute);font-size:17px;margin-top:4px}

.tiers{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,340px),1fr));gap:22px;max-width:920px}
.tier{border-radius:28px;padding:32px;display:grid;gap:16px;align-content:start;background:var(--white);border:1px solid var(--paper-line);color:var(--on-paper);position:relative}
.tier.hot{background:var(--ink);color:var(--on-ink);border:2px solid var(--red)}
.tier-tag{justify-self:start;font-family:var(--mono);font-size:12px;letter-spacing:.08em;text-transform:uppercase;padding:7px 12px;border-radius:999px;background:var(--paper-2);color:var(--on-paper)}
.tier.hot .tier-tag{background:var(--red);color:var(--white)}
.tier h3{font-size:30px;font-weight:800}
.tier-price{font-size:52px;font-weight:900;line-height:1;font-variant-numeric:tabular-nums}
.tier ul{list-style:none;margin:0;padding:0;display:grid;gap:10px}
.tier li{display:flex;gap:10px;align-items:baseline;font-size:17px}
.tier li::before{content:"";flex:0 0 16px;height:16px;border-radius:50%;background:var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 12.5l4 3.5 8-8'/%3E%3C/svg%3E") center/10px no-repeat;transform:translateY(2px)}
.tier .btn{justify-content:center;margin-top:6px}
.tier-note{font-family:var(--mono);font-size:12px;color:var(--on-paper-mute)}
.tier.hot .tier-note{color:var(--on-ink-mute)}

.promo{display:flex;flex-wrap:wrap;gap:12px 24px;align-items:center;justify-content:space-between;background:var(--ink);color:var(--on-ink);border-radius:24px;padding:22px 26px;margin-bottom:36px;text-decoration:none;position:relative;overflow:hidden}
.promo::after{content:"";position:absolute;width:300px;height:300px;right:-120px;top:-160px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.6), rgba(227,24,50,0) 66%)}
.promo b{flex:1 1 300px;font-size:22px;position:relative}
.promo .pc-cat,.promo .svc-go{position:relative}

/* free guide form */
.getguide{position:relative;overflow:hidden}
.getguide .glow{position:absolute;width:700px;height:700px;left:-300px;bottom:-380px;border-radius:50%;background:radial-gradient(circle, rgba(227,24,50,.55) 0%, rgba(227,24,50,0) 66%);pointer-events:none}
.gg-row{position:relative;display:flex;flex-wrap:wrap;gap:32px 64px;align-items:center}
.gg-copy{flex:1 1 300px;display:grid;gap:14px}
.gform{flex:1.2 1 420px;min-width:0;max-width:560px;background:var(--white);color:var(--on-paper);border-radius:24px;overflow:hidden;box-shadow:0 30px 70px rgba(0,0,0,.45);color-scheme:light}
.gf-head{display:flex;gap:14px;align-items:center;padding:20px 24px;background:var(--paper-2);border-bottom:1px solid var(--paper-line)}
.gf-ico{flex:0 0 44px;height:44px;border-radius:12px;background:var(--red);color:var(--white);display:grid;place-items:center}
.gf-title{font-weight:800;font-size:18px;line-height:1.2}
.gf-sub{font-family:var(--mono);font-size:12px;color:var(--on-paper-mute);margin-top:2px}
.gf-body{padding:24px;display:grid;gap:18px}
.gf-field{display:grid;gap:8px}
.gf-field label{font-size:15px;font-weight:700;color:var(--on-paper)}
.req{color:var(--red-text)}
.gf-field input{font:inherit;font-size:17px;width:100%;min-height:52px;padding:12px 16px;border:1.5px solid #C9C0C0;border-radius:12px;background:var(--white);color:var(--on-paper)}
.gf-field input::placeholder{color:#9A8F8F}
.gf-field input:focus{border-color:var(--red);outline:none;box-shadow:0 0 0 4px rgba(227,24,50,.15)}
.gf-consent{display:flex;gap:12px;align-items:flex-start;font-size:15px;line-height:1.45;color:var(--on-paper);cursor:pointer;padding:14px;border-radius:12px;background:var(--paper)}
.gf-consent em{font-style:normal;color:var(--on-paper-mute);display:block;font-size:13px;margin-top:2px}
.gf-consent input{width:22px;height:22px;margin:0;flex:0 0 22px;accent-color:var(--red)}
.gf-btn{width:100%;justify-content:center}
.gf-note{display:flex;align-items:center;gap:8px;font-size:13px;color:var(--on-paper-mute)}
.btn-soon{justify-content:center;background:var(--ink-2);color:var(--on-ink-mute);border:1px dashed var(--ink-line);cursor:default;margin-top:6px}